Different Types of Nano Particles Used in Biotechnology

Nano particles exist in different sizes, shapes, and materials, and with various chemical and surface properties. Here are the some of the basic properties and the uses of some nano particles in the field of biotechnology:

Fullereness:
This category includes Buckyballs and Carbon tubes, they are carbon based, lattice like, potentially porous molecules.

Liposomes:
These are lipid based liquid crystals and they have the capability of breaking down inside cells once their delivery function has been met. Because of this property they are extensively used in the pharmaceutical and cosmetic industries.

Quantum Dots:
These are nanosized semiconductors that, depending on their size, can emit light in all colors of the rainbow. These have been used in biotechnology for cell labelling and imaging, particularly in cancer imaging studies. These are sometimes also called as nanocrystals.

Dendrimers:
These are highly branched structures and they have multiple molecular hooks on their surfaces that can be used to attach cell-identification tags, fluorescent dyes, enzymes and other molecules and this is the one property which made them widely used in nanomedicine.

Liquid Crystals:
These are composed of organic liquid crystal materials that looks like naturally occurring bio molecules like proteins or lipids. These can target the specific areas of the body where tissues are inflamed or tumors are found.

Nanorods:
These are often made up of semiconducting materials and used in nanomedicine as imaging and contrast agents.

Super paramagnetic nanoparticles:
These molecules are attracted to a magnetic field and nanoparticles of iron oxide with diameters in the 5 to 100 nm range, have been used for selective magnetic bio separations. Super paramagnetic iron oxide nanoparticles (SPION) are applied for drug delivery and gene transfection.

Know About Biotechnology and Its Branches

Biotechnology is the field of applied biology that uses various micro organisms and living processes in engineering, medicine, technology and other to get the required results. Biotechnology is mainly applied in four different fields which includes health care, crop production, agriculture and non food uses of crops and other products.

Following are the important branches of biotechnology:
Bio informatics:
Bio informatics is the branch of biotechnology which uses computation methods to solve the biological problems and makes the rapid organization and analysis of biological data possible. It can also be referred as computational biology and it plays an important role in various areas such as functional genomics, structural genomics and forms a key component in the biotechnology and other pharmaceutical sectors.

Red Biotechnology:
This is the branch of biotechnology which has its applications in medical processes, some of the examples are designing the organisms to produce antibiotics and engineering of genetic cures through genetic manipulation.

White Biotechnology:
It is the biotechnology applied to industrial processes and it is also known as industrial biotechnology. It is the field in which the organisms are designed to produce useful chemical, using of enzymes to produce chemicals or to destroy hazardous chemicals. White biotechnology consumes less resources than traditional processes used to produce industrial goods.

Green Biotechnology:
Green biotechnology is applied to agricultural processes, and green biotechnology produces more environmental solutions than traditional methods. An example of green biotechnology is selection and domestication of plants via micro propagation.

Apart from the above said branches, there is also another branch which involves, investment and economic out put of all these types of applied bio technologies and is termed as bio economy.

Mother's Day Gift: Jewelry Makes Her More Happy

As we all know, women love to have jewelry on every part of her body. This is the general truth that jewelry is the best friend of women. This is a great opportunity for every child to make their mother happier by presenting jewelry gifts. Most of the times for any occasion women like to appear elegant and wear their entire jewelry, so a jewelry gift is a memorable gift. Every time she wears jewelry, she remembers the gift giver. If it is gifted by her children, she feels more and more happy. There is much jewelry; you can choose a best and affordable jewelry for your mother.

Diamond jewelry has more importance among all the jewelry. Most of women love to have diamond jewelry. You can choose a right and appropriate jewelry which is well suited to your mother. There are very expensive jewelry items. So you can choose affordable ornaments. Many ornaments are available like diamond necklace, diamond ring, earrings and diamond pendants. If you do not have sufficient budget, you may go for the gold jewelry and silver jewelry.

If you think that it is not affordable to buy expensive jewelry, you can choose a cheap and more elegant jewelry. Ruby jewelry or fashion jewelry is more popular in the women jewelry. This type of jewelry is available in many colors and they perfectly match to most of the women's body.

Mother's Day Gift: Jewelry Makes Her More Happy

As we all know, women love to have jewelry on every part of her body. This is the general truth that jewelry is the best friend of women. This is a great opportunity for every child to make their mother happier by presenting jewelry gifts. Most of the times for any occasion women like to appear elegant and wear their entire jewelry, so a jewelry gift is a memorable gift. Every time she wears jewelry, she remembers the gift giver. If it is gifted by her children, she feels more and more happy. There is much jewelry; you can choose a best and affordable jewelry for your mother.

Diamond jewelry has more importance among all the jewelry. Most of women love to have diamond jewelry. You can choose a right and appropriate jewelry which is well suited to your mother. There are very expensive jewelry items. So you can choose affordable ornaments. Many ornaments are available like diamond necklace, diamond ring, earrings and diamond pendants. If you do not have sufficient budget, you may go for the gold jewelry and silver jewelry.

If you think that it is not affordable to buy expensive jewelry, you can choose a cheap and more elegant jewelry. Ruby jewelry or fashion jewelry is more popular in the women jewelry. This type of jewelry is available in many colors and they perfectly match to most of the women's body.

Reasons to Include SMS Mobile Advertising in Your Businesses

Mobile marketing is an emerging trend in the marketing field. It is growing very rapidly in these decades. The mobile users are also increasing day by day. The mobile users are using their mobile as a communication channel, so the SMS advertising is very helpful to communicate with them.

There are ten reasons for using SMS mobile advertising in your business

1. Mobile users are increasing continuously
Mobile users are increasing continuously all over the world, so the audiences are also increasing for the SMS advertising.

2. Easy to target the customer
In SMS advertising the business can easily reach their target customer. Target customer means, the person who is benefited from that product. In SMS advertising the business can choose the right customer to promote the ad.

3. Highly effective two way communication
Mobile users hold their phone most of the times. There is a maximum of 90% chance to see the ad when it is sent through SMS. Mobile communication is a two way communication, that means the customer can respond for the SMS ad at any time. If the customer have any doubts for the ad, then the customer can give message to the sender about his doubt. In traditional advertising (radio,TV, news paper) the chance of two way communication is very less.

4. More cost effectiveImplementing the SMS advertising in a business is less expensive. The cost is minimal because the costs incurred in sending a message to the targeted audience is low per message. Low cost means you can mange your budget and spread your marketing ad across the world.

5. Potential to easily integrate with the other marketing channel
SMS advertising is easy to integrate with the other marketing tools. That means, the business owner can easily mix this advertising tool in his existing marketing campaign. SMS advertising can not effect his existing marketing channel.

6. Data should be relevant and accurate
The customer data base is relevant and accurate. Means a customer can change his address or any other thing, but his mobile number remains the same. Once the business gets his number, the business can send ads to the customer for any period of time.

7. The investment risk is minimum
With the speed, instant and easy to reach target customer features, the SMS advertising involves minimum investment risk.

8. Far reaching
SMS ad can reach the customer any where in the world.

9. To beat your competitor
Most of the companies are using SMS advertising campaign in their advertising strategy. If you want to beat your competitor, you need to definitely use it in your business.

In all the above ways a SMS advertising campaign is useful to a business.

How Can SMS Advertising Help Retail Businesses

Nowadays retail businesses are growing slowly when compared to the multinational. Multinational companies spend much money to advertise their products. But while coming to the retail businesses, these businesses are facing big problem to advertise their products. If the retail businesses opt SMS advertising, it will be very easy for the retail business to advertise their products and to reach the target customer.

Benefits of SMS advertising for the retail business are

1. Retail businesses can get more audience for their advertising. With the help of SMS advertising retail business get many customer from different places.
2. SMS advertising helps retail business owner to target the potential customer. For example: Few products are specially designed for the students. For these products, the retail business owner can send SMS ad for students by using SMS advertising campaign, instead of giving advertisement in papers, media and other ad agencies. Due to this, there is a chance to get more sales.
3. SMS advertising is less cost expensive to implement. With the help of SMS advertising the retail business owner can save his money. For example: If the business person gives advertisement in any other media, like paper, TV channel, and in ad agencies, the owner needs to pay much money for those channels. If the owner use SMS advertising, the owner need not pay money to others.
4. By using SMS advertising the retail business owners can increase their sales, when there are not enough customers during that day. For example: A super market is not getting much sales during the day. But the business owner wants more sales for the day. In such cases, SMS advertising helps owner to increase his sales, by sending SMS ad for the group of people. The messages can be like “if you buy 200 worth of items today, you will get 15% discount”. In this way SMS advertising helps the retail business owner to increase sales when there are no sales.

Therefore, by studying above points, one can say that SMS advertising plays a significant role in retail businesses.